Bring the world to your website
Reach out and engage with London's annual 30 million tourist and business visitors - 15 million travel from overseas and 2.4 million are from the US. Make contact with London's 7 million residents and millions of internet users worldwide. Advertise to this multi-million audience with money to spend on your product/service. As CentralLondon.INFO should become a website of worldwide interest it has introductions in eight major foreign languages - Chinese, French, German, Italian, Japanese, Korean, Portuguese and Spanish.
Beautiful and brimming with spectacle and possibilities, everyone knows and loves Central London now that it has been broadcast to the world in such a positive light during the London 2012 Olympic Games - and now you can be associated with how Central London makes people feel about themselves. Your image (logo, ad) linked to your website could be on CentralLondon.INFO, the alternative guide to Central London.
Many visitors are familiar with the standard tourist attractions and are now looking to do something different – new entertainment, clubs, restaurants, shopping, personal services – looking to spend their money on your business. And as broadband internet connectivity at home and work and mobile internet access become increasingly pervasive more and more people will be visiting CentralLondon.INFO - and they could be finding you. On hovering over your image a visitor will see your name/slogan/message and by clicking on your image be taken to your website.
According to a recent Google survey, surfing online has now overtaken watching TV as everyone's favourite leisure activity. Also consumers have become increasingly immune to traditional advertising on billboards, in newspapers and on TV - but on the web they feel in control of this new medium and are more willing to click and be led. The CentralLondon.INFO website creates a halo effect, encouraging visitors to click on the adverts.
Our prices for advertising space are extremely low - whereas traditional advertising costs many thousands of dollars per year, the cost of advertising on CentralLondon.INFO is just a few hundred dollars per year (price depends on exact position of ad).
For comparison, to advertise on a panel of a London black cab costs $100 per month ($1,200 per year); a conventional Billboard advert between $700 - $2,500 per month ($8,400 - $30,000 per year); a full-page ad running for just one day in a major newspaper about $22,000; and to display an ad 60 times per hour on 20 digital billboards over a two week campaign period costs $75,000.
The CentralLondon.INFO business model is simple - a small annual payment for your clickable advert. It is not 'cost-per-click' (CPC) advertising (or its CPA/CPM/CPV variations) which has variable costs and is complex and time consuming to manage. Our advertising solution doesn't target people actively searching for your particular service/product via keywords but reaches out to a much larger international audience of web users drawn in by the Central London halo effect - a huge audience for your product/service for sale in Central London. (For further explanation go to Wikipedia's internet marketing Geotargeting, Common uses, bullet point 9, 'City advertising').
Buy advertising space now
Advertising on CentralLondon.INFO offers continuous, global reach connecting your product/service offering to a huge London audience. Submit your request for advertising space today (firstname.lastname@example.org) and start benefitting from association with the success and glamour of Central London.
discover. shop. enjoy.